- In-store POS targets responsive consumers in the mood to shop.
- POS leads the consumer to brand choice and final purchase
- POS provides key benefits in effective store displays and merchandising:
- POS has proven effectiveness in driving sales
- Growth of in-store digital media enhances the potential of POS
- POS and product displays taps the value of ‘Pester power’
- Effective POS and price-point driven displays can influence up to
50% of grocery purchase decisions.
- Effective ‘Point-of-sale’ converts to sales at ‘point of action’.
- POS provides a media multiplier effect.
- Digital and plasma screen POS displays reach innovative heights at catching customer attention.
To see how some of Adval's clients have experienced benefits like these, please view our case studies below: |